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X Original Content Rewards Explained

X retired Creator Revenue Sharing in September 2026. This is the new program, who qualifies and how payouts are counted.

X Original Content Rewards replaced Creator Revenue Sharing, which was retired on 7 September 2026. To qualify you need an active Premium, Premium+ or Premium Business subscription, at least 500,000 Home Timeline impressions from verified users in the last 90 days (replies don't count) and at least 500 verified followers.

Requirements

How payouts are counted

Payouts are based on qualified impressions: unique impressions from Premium users on the Home Timeline where at least half of the post is visible. X publishes no percentage. Rejected applicants can appeal once and reapply after 42 days.

What changed

New enrollments in Creator Revenue Sharing closed on 7 August 2026 and the program was retired on 7 September 2026. The old program needed 5 million impressions in 3 months.

Source: X Help Center: Original Content Rewards. Checked 2026-10-13.

Compare all platforms: creator monetization data 2026. Specs for X videos: X video size.

FAQ

What replaced X Creator Revenue Sharing?

Original Content Rewards. Creator Revenue Sharing was retired on 7 September 2026.

How many impressions do I need for X Original Content Rewards?

At least 500,000 Home Timeline impressions from verified users in the last 90 days, replies excluded.

Do I need X Premium?

Yes, an active Premium, Premium+ or Premium Business subscription.

How much does X pay per impression?

X does not publish a rate or percentage. Payouts are based on qualified impressions from Premium users.

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Last updated: 2026-10-12 · by Diego Brügger, Senior video editor, Zürich