Instagram Reels: veličina i specifikacije 2026

Sve specifikacije za upload na jednom mjestu, s izvorima.

Instagram Reels 2026: omjer slike 9:16, preporučeno 1440x2560, do 20 minuta, opis do 2.200 znakova, do 5 hashtagova.

Sve specifikacije

Omjer slike	9:16
Preporučena rezolucija	1440x2560
Minimalna rezolucija	720 px
Maksimalno trajanje	20 minuta
Minimalno trajanje	3 sekunde
Vrste datoteka	MP4, MOV
Maksimalni frame rate	60 fps
Ograničenje opisa	2.200 znakova
Vidljivo prije «više»	125 znakova
Ograničenje hashtagova	5

Napomene (iz izvora, na engleskom): Help Centre: aspect ratio between 1.91:1 and 9:16, minimum 30 fps and minimum 720 px resolution; record or upload up to 20 minutes; Reels over 3 minutes are not recommended to new audiences. 1440x2560 is Meta's Ads Guide recommendation for Reels placements (no organic resolution is published). File types, 3 s minimum, 23 to 60 fps, 1920 px max width and 2,200-character caption come from the Graph API spec (API publishing is capped at 15 min and 300 MB; Reels ads allow 4 GB). Graph API still says 30 hashtags; the Help Centre now says 5, which is used here. Cover photo recommended 420x654 px (1:1.55). Visible caption length (125) is an industry figure.

U formatu 9:16 aplikacija prekriva dijelove vrha i dna tvog videa. Provjeri kadar uz provjeru sigurne zone ili preuzmi predloške sigurne zone kao PNG.

Bitrate i veličinu datoteke izračunaj uz kalkulator veličine videa. Duljinu opisa provjeri uz brojač znakova.

Promjene u 2025. i 2026.

January 2025: maximum Reels length raised from 90 seconds to 3 minutes, and the profile grid switched from squares to vertical rectangles.
November 2025: Reels camera can record up to 20 minutes. Help Centre now states record and upload up to 20 minutes, but Reels over 3 minutes are not recommended to new audiences.
December 2025: hashtags limited to 5 per post or reel (previously 30). Help Centre now says up to 5; the Graph API reference still says 30.
Help Centre now lists supported photo aspect ratios as 1.91:1 to 3:4 (1080x1440 max); the Graph API still says 4:5 to 1.91:1. Change date not stated.