Instagram Reels: størrelse og specifikationer 2026

Alle uploadkrav samlet ét sted, med kilder.

Instagram Reels 2026: billedformat 9:16, anbefalet 1440x2560, op til 20 minutter, billedtekst op til 2.200 tegn, højst 5 hashtags.

Alle specifikationer

Billedformat	9:16
Anbefalet opløsning	1440x2560
Mindste opløsning	720 px
Maksimal længde	20 minutter
Minimal længde	3 sekunder
Filtyper	MP4, MOV
Maksimal billedfrekvens	60 fps
Grænse for billedtekst	2.200 tegn
Synligt før »mere«	125 tegn
Grænse for hashtags	5

Noter (fra kilderne, på engelsk): Help Centre: aspect ratio between 1.91:1 and 9:16, minimum 30 fps and minimum 720 px resolution; record or upload up to 20 minutes; Reels over 3 minutes are not recommended to new audiences. 1440x2560 is Meta's Ads Guide recommendation for Reels placements (no organic resolution is published). File types, 3 s minimum, 23 to 60 fps, 1920 px max width and 2,200-character caption come from the Graph API spec (API publishing is capped at 15 min and 300 MB; Reels ads allow 4 GB). Graph API still says 30 hashtags; the Help Centre now says 5, which is used here. Cover photo recommended 420x654 px (1:1.55). Visible caption length (125) is an industry figure.

I 9:16 dækker appen dele af toppen og bunden af billedet. Tjek dit billede med safe zone-tjekket, eller download safe zone-skabelonerne som PNG.

Beregn bitrate og filstørrelse med beregneren til filstørrelse. Tjek længden på billedteksten med tegntælleren.

Ændringer i 2025 og 2026

January 2025: maximum Reels length raised from 90 seconds to 3 minutes, and the profile grid switched from squares to vertical rectangles.
November 2025: Reels camera can record up to 20 minutes. Help Centre now states record and upload up to 20 minutes, but Reels over 3 minutes are not recommended to new audiences.
December 2025: hashtags limited to 5 per post or reel (previously 30). Help Centre now says up to 5; the Graph API reference still says 30.
Help Centre now lists supported photo aspect ratios as 1.91:1 to 3:4 (1080x1440 max); the Graph API still says 4:5 to 1.91:1. Change date not stated.